Storytelling Sensation!

As a goal-oriented innovator, your personal stories have the power to inspire confidence in others. Your readers see themselves in your stories. So don’t hold back, share your strong opinions, your perspective, and even your battle scars.

The key to making your personal story
resonate with your audience?

After you share your own experience, explain how your audience can apply this to their businesses and their lives. Write about what you learned, your hard-won lessons, and new ways of looking at challenges. 

Collect a bank of your best stories that you can draw from whenever you need inspiration. Or check out this blog post of 52 email story prompts. 

In addition to sharing your stories, share your honest opinion! Pick a fight with something you disagree with. Discuss why you disagree with a commonly held belief in your industry. Take a stand. Use your bold nature to set the trend. 

The great thing about boldly sharing your perspective in email? The people who are into it will become even more raving fans. Then the potential customers coming onto your list are going to be the people you will really love to work with.

Here's a tip for you to win at email…

Because you like to give off a polished vibe, it may seem scary to show your vulnerability in your stories. But your audience doesn’t just want to hear about how you win. They want to know about your losses too. The good old underdog victories. 

Let yourself share some vulnerability (to your comfort level of course). In this way, your people can really connect to you and see their own potential through your tales of growth.

All in all, don’t be afraid to pack your emails with your glorious personality. 

Because you were made to shine. 



"People do not buy goods & services; they buy relations, stories, & magic."


Do you copy?

Hey there, I'm Sharon

I’m an email strategist & copywriter for high-achieving business owners & ecommerce brands who want to positively impact the online space. 

Email is my superpower…and guess what? It can be yours too! 💌 💸

I help personal brands win at email through data-driven copy that excites, delights, and delivers results. I help personal brands find and deliver their authentic brand voice. So you can step into the spotlight and craft a community of loyal and awesome fans.

as seen in:
House & Garden
Copyhackers Copywriting School

📩 You've Got Mail 📮

  1. Now that you know more about your email storytelling style, I hope you’re already getting inspired to pump up your next newsletter.

  2. Check your email for a very special love letter (oops I mean email) from yours truly. Inside, you’ll get your quiz results as well as some more detailed insight into your email style.

  3. Over the next week, you’ll be getting more inspiration from me about how to write powerful emails that get more opens, clicks, and replies. Because the power of email unleashed can seriously boost your conversions (and your impact).

  4. 💌 Here’s to winning at email & letting it be easy 🍷